Research Sparkline

Know what matters to your audience.

Cognera researches your market to help you create more relevant posts.

What Cognera knows

Keep your market research current

Get the full picture with a deep-dive, or start with a light refresh.

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Market deep-dive

monthly

Understand your market, competitors and the opportunities for your business.

Last run 1 week ago
Recommended 3 weeks from now
Est. time up to ~45 min

Market refresh

weekly

Find out what has changed since your last market report.

Last run 1 day ago
Recommended 5 days from now
Est. time ~5 min

Run research for Sparkline

Choose one of the seven topics below, or run them together.

Research topics

Competitor deep-dive

monthly

See how competitors sell, what they post and where you can stand out.

Last run never
Recommended run now
Est. time up to ~45 min

Your audience

monthly

Learn what your customers need, care about and talk about.

Last run never
Recommended run now
Est. time up to ~45 min

Trends & news scan

weekly

Find timely stories and topics for your next posts.

Last run never
Recommended run now
Est. time ~5 min

Plus up to 13 cr for the live X sample, charged only if the run completes.

Deep-dive trends (monthly)

monthly

Explore the wider conversations shaping your market.

Last run never
Recommended run now
Est. time up to ~45 min

Plus up to 13 cr for the live X sample, charged only if the run completes.

Pricing & packaging

occasional

Compare competitor prices, packages and offers.

Last run never
Recommended run now
Est. time up to ~45 min

Search demand

monthly

Find what your customers search for and which content is missing.

Last run never
Recommended run now
Est. time up to ~45 min

Customer reviews

monthly

Learn what people love and dislike in reviews and communities.

Last run never
Recommended run now
Est. time up to ~45 min

Custom research

Ask a question about your business or market.

Your findings

Research you can put to work.

Read what Cognera found, then use it to shape your social plan.

1 report
Updated 0 seconds ago251 sources linked

Indie SaaS analytics: the "too heavy or too manual" gap

In one line: early SaaS teams are not short of analytics products, they are short of one that survives contact with a two-person team. The category splits into enterprise suites nobody finishes config...
Available to Cognera
Sources & options

Available reports can inform your content. See which information is used.

How reports are kept
Auto-cleanup: your most recent 25 generated reports are kept per research type - each family keeps its freshest reports, and older ones of the same type are removed automatically as new research runs. To keep an old one permanently, use download .md on the report, then re-upload it as a document in project context.

Research history

Progress, past runs and credit receipts.

Recent runs

Open a report or check what happened during a run.

Market refresh Complete 14 pages read 8 cited
system · 1 day ago
Market deep-dive Complete deep 237 pages read 130 cited
system · 1 week ago

Your business information

Your product, brand and the documents you’ve shared.

Add business information
Updated 0 seconds ago

Sparkline positioning & ICP

Sparkline is analytics for indie makers, not analysts. ICP: solo founders and 1-10 person SaaS teams pre-Series A. They feel guilty they are "flying blind" but have no time to build dashboards. Wedge:...
Available to Cognera
Sources & options

Available reports can inform your content. See which information is used.